The Novosibirsk Region Presentation Centre
The Novosibirsk Region Presentation Centre is a unique constantly operating platform aimed at unleashing the potential of the region for various target audiences using modern interactive multimedia tools.
Description of the Novosibirsk Region Presentation Centre:
The Novosibirsk Region Presentation Centre is divided into two areas: presentation and working area.
The presentation area is equipped with plasma panels showing video clips and photos of the Novosibirsk Region, a large semi-circular screen that displays video content about the Novosibirsk Region, multi-touch computers that provide access to information resources about the region: photos, map, statistics, information for investors. The presentation area also includes cubes with holographic 3D models of architectural objects to be built and launched within the nearest two years. Apart from that, the presentation area has a reception stand, tables and chairs that allow for organizing a small dinner. Working area is comprised of two small negotiation rooms one of which has modern equipment installed and furniture that complies with business protocol.
Purposes of creating the Novosibirsk Region Presentation Centre:
- informing the audience, people from other cities and towns, tourists, representatives of business community about the unique features of the region (services, products, places of interest);
- increasing the relatability of people to the territory they live at, supporting and stimulating patriotism, demonstrating the plans of local authorities;
- creating an environment for intensive communication between various groups of people, creating a platform for speaking and discussing different topics with the public;
- creating a multifunctional platform for the presentation of the Novosibirsk Region and other separate projects;
- forming a positive image of the Novosibirsk Region at the All-Russian and international level.
Target audience of the Novosibirsk Region Presentation Centre:
International level
- government authorities (diplomats, representatives of various relevant ministries of different countries etc.);
- representatives of business community;
- journalists and bloggers;
- scientists and artists;
- tourists.
All-Russian level
- representatives of business community;
- journalists and bloggers;
- scientists and artists;
- tourists.
Regional level
- government authorities;
- representatives of business community;
- journalists and bloggers;
- scientists and artists;
- students;
- representatives of NGOs;
- opinion shapers (regardless of their occupation).
Planned event formats:
- presentations of regional potential;
- roundtable discussions devoted to various topics;
- business meetings and negotiations;
- reception of foreign delegations;
- press events and informal meetings;
- teleconferences;
- excursions.