The Novosibirsk Expocentre Has Started Collaborating with Advertising Agencies

The Novosibirsk Expocentre hosted a gala-dinner devoted to the presentation of advertising opportunities provided by the complex.

This event brought together representatives of Novosibirsk leading advertising agencies. Besides the integral components of a gala-dinner – exquisite food and beautiful live music – the guests were allowed to see and appreciate all advertising opportunities provided by the international exhibition complex. 

‘Only a few people know that the Novosibirsk Expocentre is not only a venue to host various events but also a very effective platform providing a complete set of advertising opportunities’, noted Head of the Sales and Event Coordination Department at the Novosibirsk Expocentre Anastassia Naumova. ‘We decided to start collaborating with advertising agencies of our city in a pleasant unofficial environment while at the same time presenting advertising potential of our complex’.  

The event included specially prepared replicas of advertising structures located at the adjacent territory of the complex for the specialists to appreciate their location. Besides, the representatives of advertising agencies were offered an excursion inside the complex so they could get to know all advertising equipment installed at the Novosibirsk Expocentre.

The Novosibirsk Expocentre offers its customers a wide range of advertising equipment as well as opportunities to present their businesses using unique structures manufactured according to individual design.

The complex provides the following range of advertising services:  

• placing advertisements at the adjacent territory (light boxes, towers, flagpoles);
• advertisements on internal surfaces (flags, light boxes, mobile structures);
• advertising videos shown on the video wall at the hall and LCD panels; 
• placing non-standard structures manufactured according to individual design;
• booklets, brochures, catalogues, info-stands.

A surprise awaited the guests of the dinner – an opportunity to win free advertisement placement on one of the most effective advertising structures – the tower located near the entrance to the territory of the complex. The prize was awarded to the Commercial Director of the ‘Olden’ Advertising Agency Arkady Miropolsky.

Another bonus was an opportunity to sign advertising agreements right at the gala-dinner. The agencies that did so were offered additional discounts. Eventually, a few agreements and letters of intent were signed.   

Anastassia Naumova told us that a gala-dinner for representatives of event-agencies was planned for the nearest future, where she intends to tell guests about other activities of the complex.